Advancements in technology have made a significant impact on many aspects of sportswear and equipment. Technology has revolutionized the way companies in the sector do business, with tools that enable lean manufacturing with reduced waste while delivering products on time, economically, and with greater efficiency, improving athletic performance and new ways of engaging sports fans.

Some ways that tech is being used:

Santa Cruz Bicycles
  • Athlete’s clothing and equipment (carbon fiber tech, 3D printed gear, and clothes)
  • Protective gear (helmets, mouthguards, pads, etc)
  • Wearable monitors
  • Disability and accessibility
  • Virtual Reality
  • Player and game graphics
  • Artificial Intelligence

Regional Companies

Light & Motion